Sargam | Indian Ethnic Wear

New releases

Our first release.

Swipe through. Tap the tag for sizes and details, tap ♡ to heart it, and pull the handle up to add a piece to your bag.

Bag it

Into your bag

Pick your size

Make it a gift

Made to go together.

Every piece in a release shares one colour story, so the whole family can wear different pieces and still look great in the same photograph.

Our story

Why Sargam?

Sa Re Ga Ma Pa Dha NiSargam is the foundation of the sound we call Indian.Each note on its own is just a sound. Together, they make a song.

Celebrations work the same way: different people, colours and styles come together and become something bigger. We make original Indian ethnic wear, in small batches in India, for those days. Pieces that look good on you, and even better next to the people you love.

Original designsEvery piece starts as our own sketch, never a copy.
Small batchesWe make a little at a time, so nothing goes to waste.
Made to go togetherEach release shares a colour story, so families can coordinate easily.

Material & care

Look after it, and it lasts.

Every piece is made by hand and likes to be looked after the way handmade things do. Each product tag also lists the care for that piece.

Silks and embroideryDry clean only. Embroidery, zari and sequins don't like water or a hot iron.
Cottons and mulmulHand wash cold, separately, with a mild detergent. Dry inside out, in the shade.
IroningCool iron on the reverse, or steam. Never press directly on embellishment.
StoringFold in a muslin or cotton cloth, not plastic. Refold every few months so creases don't set.
Perfume and zariSpray perfume before you dress, not on the fabric. It can tarnish metallic threads.
Small snagsDon't pull loose threads. Write to us and we'll tell you how to fix it.

Shipping, returns & FAQ

The small print, made simple.

Shipping

Returns & refunds

How do I find my size?

Tap the price tag on any piece. Pick a size and you'll see its measurements in cm or inches. Not sure between two? Write to us with your usual size and height and we'll help.

How do I place an order?

Can I send a piece as a gift?

Yes. When you add a piece to your bag, switch on "Make it a gift". We'll wrap it, add your note, and leave the price off the invoice.

How do I track my order?

We email you a tracking link as soon as your order ships. Can't find it? Write to us with your name and order date.

Do you make custom sizes?

For some pieces, yes. Write to us with the piece and your measurements, and we'll tell you what's possible.

Privacy

We only use your name, email and number to process your order and, if you join the Inner Circle, to tell you about new releases. We never sell your details. Ask us any time and we'll delete them.

Terms of sale

Prices are shown in the currency on this site. An order is confirmed once we reply to your request by email. Colours can vary slightly from screen to fabric, and small irregularities are part of handwork, not a defect.

Contact

Talk to a person.

There aren't many of us, and a person answers every message. Ask us about sizes, colours, a custom piece, or where your parcel has got to.

The Inner Circle

Join the Inner Circle.

Early access to every new release, before anyone else, plus the occasional note from us. No spam.

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Sargam

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